May 23, 2022, 3:46PM EDT
• 41 min read Company Intelligence

Quick Take

  • Founded in 2016, is a Singapore-based company that provides various crypto-related financial services – key products include the App, the Exchange and the Visa card
  • A key part of’s global branding strategy is engaging with sports fandoms around the world through partnerships, such as securing the naming rights of the Arena and FIFA World Cup Qatar 2022 sponsorship
  • In December 2021, announced its $216 million acquisition of the North American Derivatives Exchange (Nadex) and the Small Exchange from IG Group, which will help with’s penetration of the U.S. market
  • In March, began its exchange rollout in the U.S. for select institutional investors – the company is working to provide access to retail investors as well

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