August 12, 2022, 2:13PM EDT
• 13 min read

Ethereum Name Service: An Essential Web3 Building Block

Quick Take

  • Ethereum Name Service (ENS) boosts Ethereum’s user-friendliness by mapping machine-readable identifiers onto human-readable names
  • Governance is enforced through a DAO that encourages community members to actively shape the future of the protocol
  • Uncoupled from NFTs’ bleak market conditions, interest in ENS domain names has exploded lately

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