January 25, 2023, 1:38PM EST
• 9 min read

Layer by Layer: Avalanche Adapts for Broader User Base

Quick Take

  • The Avalanche ecosystem has captured many of the key trends in crypto over the past few years, leveraging its EVM support, bridge infrastructure, and incentive program, among other factors during its rapid ascent in late 2021
  • A recent string of UX improvements and partnerships with well-known tech brands indicates a subtle shift toward a more retail-oriented user acquisition strategy
  • Incentives continue to attract TVL to specific areas of the Avalanche ecosystem, even as volumes have declined over the past year. Meanwhile, subnets gain expanded communication capabilities in preparation for the next anticipated area of growth for the Avalanche ecosystem

Join The Block Research for exclusive research like this

Gain access to this research piece and 100s of others, including ecosystem maps, company profiles, and topics spanning DeFi, CBDCs, banking and markets. Together with additional services, we help organizations understand what’s happening in the rapidly developing digital asset ecosystem.

Already a Research Member? Login Here